City Manager - SNS Paris Flagship
City Manager – Paris
Lead one of the world's most respected sneaker destinations.
About SNS
SNS is one of the world's leading destinations for sneakers, with physical stores in Paris, Berlin, London and Stockholm, and a global digital presence.
For more than 25 years, SNS has existed at the intersection of sneakers, music, basketball, art, design and contemporary culture.
We are strengthening the brand, building a faster and more integrated retail organisation, and creating one consistent SNS experience across every city while remaining deeply connected to each local community.
To help us achieve this, we are looking for a City Manager to lead our Paris business.
Location: Paris
Employment: Full-time
Lead SNS Paris
As City Manager, you are responsible for the overall performance of the Paris business and will contribute to the French business digitally.
You lead the local team, drive commercial performance and ensure SNS comes to life every day through exceptional customer experiences, operational excellence and consistent brand execution.
Unlike many traditional retail leadership roles, the City Manager at SNS combines commercial leadership with responsibility for people, omnichannel operations, local brand execution and community building. You'll work across functions, collaborate closely with specialist teams at HQ and play a key role in shaping how SNS is experienced in one of the world's most influential cities for fashion, design and culture.
This is a hands-on leadership role.
You'll coach people, spend time on the shop floor, analyze business performance, make commercial decisions and continuously improve how the business operates.
Working closely with HQ specialist teams, you'll ensure the Paris business delivers against commercial objectives while staying true to the culture, standards and identity that define SNS.
Your Mission
Build one of Europe's strongest sneaker retail destinations.
You'll help create a business that:
Delivers exceptional customer experiences.
Builds and develops outstanding people.
Achieves ambitious commercial goals.
Operates seamlessly across retail and e-commerce.
Strengthens the SNS brand within the Paris community while generating authentic Parisian flavor for SNS's global channels.
Represents one consistent global SNS experience.
What You'll Focus On
Lead the Business
Ensure that SNS always puts our customers first.
Deliver agreed commercial and operational objectives.
Translate KPIs and business insights into everyday actions.
Understand how sales, payroll, gross margin and operating costs influence profitability.
Identify opportunities to improve performance, productivity and profitability.
Build a culture of accountability, ownership and continuous improvement.
Build an Exceptional Team
Recruit, develop and retain outstanding people.
Coach employees through regular feedback and development.
Build future leaders.
Create a collaborative, high-performing culture.
Ensure every employee understands and represents the SNS brand and values.
Leadership at SNS happens on the shop floor and in the stockroom - not behind a desk.
Deliver Outstanding Retail
You'll spend time where it matters most—with customers and your team.
You'll:
Lead by example.
Deliver premium customer experiences.
Drive commercial performance.
Maintain exceptional visual and operational standards.
Continuously improve the customer journey.
Lead an Omnichannel Operation
SNS stores are more than retail spaces—they are also local fulfillment hubs supporting our e-commerce business.
You'll lead a team responsible for serving customers in-store while also receiving daily product deliveries, replenishing inventory and picking, packing and shipping online orders every day.
Working closely with HQ Logistics, you'll ensure your local organisation has the right people, planning and operational discipline to consistently achieve agreed service levels, maintain inventory accuracy and support a seamless omnichannel customer experience.
Bring SNS to Life in Paris
Working together with HQ Brand & Marketing, you'll ensure SNS remains culturally relevant while staying true to our global brand.
You'll lead the local marketing team, whose mission is both to create energy around SNS within the local community and to produce high-quality content that fuels our global marketing channels.
Together you'll:
Build relationships within the local sneaker, music, basketball and creative communities.
Develop local partnerships, events and activations.
Pitch local marketing ideas to HQ.
Ensure agreed content output and marketing KPIs are delivered.
Strengthen local brand awareness while contributing authentic Parisian perspectives to SNS globally.
Keep the Business Running
You'll ensure the business operates professionally every day.
This includes:
Workforce planning and scheduling.
Payroll administration and time reporting.
Invoice approvals and financial administration.
Store maintenance and facility management.
Coordination of external suppliers.
Health & Safety and local compliance.
Working closely with Finance to ensure accurate reporting and timely delivery of all required documentation.
Working with HQ
At SNS, specialist teams support every market.
HQ defines the strategy, standards, KPIs and ways of working.
Your role is to ensure the local organisation has the right people, resources and priorities to consistently execute them.
You'll work closely with:
Retail
Internal Brand Functions
Marketing
Logistics
Finance
Together, we build one consistent SNS experience.
The Team
You'll lead the Paris team while collaborating closely with colleagues across Europe.
You'll also work closely with HQ specialist teams to ensure the local organisation consistently delivers against agreed standards, KPIs and business priorities.
This is an entrepreneurial environment where everyone is expected to contribute, collaborate and continuously improve the business.
No two days look the same.
Who You Are
You're a retail leader who enjoys building businesses through people.
You understand that great retail businesses are created through exceptional leadership, disciplined execution and outstanding customer experiences.
You'll probably have:
5+ years of retail leadership experience.
Experience leading larger retail teams.
Strong commercial understanding.
Experience from working in the sneaker industry.
Experience working with KPIs and business performance.
The ability to understand how sales, payroll and operating costs influence profitability.
Experience working within an omnichannel retail environment.
Excellent organizational, planning and leadership skills.
Fluent French and English.
What We Value
We're looking for someone who:
Leads by example.
Enjoys spending time on the shop floor.
Builds strong teams.
Thinks commercially.
Loves putting the customer first and provide excellent service.
Takes ownership.
Has a genuine passion for premium retail and customer experience.
Has a strong interest in sneakers and sneaker culture.
Has an interest in music, basketball, art and design.
Thrives in fast-moving, entrepreneurial environments.
Why Join SNS?
This is an opportunity to lead one of the most respected names in global sneaker culture.
For more than 25 years, SNS has helped shape sneaker culture through product, storytelling, collaborations and community.
Today, we're building the next chapter.
As City Manager, you'll have the opportunity to shape one of our most important markets—building an exceptional team, creating unforgettable customer experiences, contributing authentic Parisian energy to SNS globally and helping define what great retail looks like for the next generation of the brand.
If you're excited about building great teams, creating exceptional customer experiences and leading the next chapter of SNS Paris, we'd love to hear from you.
Please include your CV together with a short cover letter explaining why you're interested in joining SNS.
SNS Paris
About SNS
SNS is a global retail and cultural brand recognized for its highly curated selection of sneakers, lifestyle apparel, and exclusive collaborations. Once founded in 1999 in Stockholm by Erik Manzano Fagerlind and Peter Jansson, Sneakersnstuff now has flagship stores in Stockholm, London, Paris and Berlin alongside full online availability in the U.S. SNS blends local influence with international reach, cultivating space for creatives, underground movements, and global perspectives.
SNS has become a trusted retailer and collaborator, uniting brands, product, and community with roots in music, art, basketball, and sneakers. From global partnerships to spotlighting emerging talent, SNS approaches everything with a distinct point of view that resonates globally and connects with the people and places where culture truly happens. Anchored by its original spirit yet driven by renewed perspective and curiosity, SNS continues to create moments that matter and turning products into meaningful energy and building connections through Curation, Culture and Community.